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Press Kit

What is As the Raven Flies?

As the Raven Flies (ATRF) is an unparalleled cross-Canada cycle expedition spanning 15,000 km northwest from the Avalon Peninsula to the Mackenzie Delta, and south to Vancouver Island. From May to October, we will be cycling about 100 km a day; stopping in communities to listen, gather research and facilitate workshops. As we travel we will share our experience through multimedia online, creating an evocative unfolding story. Our goal is to foster a greater understanding of our Canadian context—a critical part of Canada’s 150th anniversary and a foundation from which to look to the future.

For more information please click here to open a PDF of our press release.


When writing about ATRF, please use the following logos (click to download), which have been processed for web publishing.

The following images (click to download) are some generic landscape and cycling-related images from the last couple months of the trip. Please attribute images to Jonathon Reed.

Email if you’d like higher resolution or different images.